Virginia Slims Cigarettes

Virginia Slims is a brand of cigarette manufactured by Philip Morris. The brand was introduced in 1968 and directly marketed to young, professional women, under the famous slogan, \"You\'ve come a long way, baby.\" Some media watchgroups considered this Virginia Slims marketing campaign to be responsible for a rapid increase in smoking among teenage girls. Later campaigns have used the slogans, \"It\'s a woman thing,\" in the 1990s, and \"Find your voice.\"

 

 

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